Vitality Capital

About Vitality Capital

Vitality Capital is a Toronto-based investment fund providing early-stage capital and mentorship to entrepreneurs with a focus on enabling digital commerce. Our business is built on the idea of seeking entrepreneurs who have identified their opportunity and passion and now require capital and support to reach their potential. At Vitality Capital, we believe in the potential of immensely passionate people. We empower companies to achieve their vision by investing long-term capital on behalf of a limited number of significant high-net-worth individual investors and family offices. We invest in the enablers of digital commerce - We believe that every part of the commerce process in all industries will eventually be digitized. Vitality Venture Fund This fund invests as a participant in syndicated deals at the Angel - Series A stage. We are focused on entities with a head office inside the Greater Toronto Area so that we can work on a face-to-face basis with founders. We have a focus on businesses enabling digital commerce in the e-commerce, physical retail, and B2B commerce. Vitality Opportunity Fund Our secondary fund is an opportunity fund making significant minority or joint-venture equity investments into high-quality companies for growth initiatives. The target investment amount for the fund is up to $10m per portfolio company, but we are flexible in terms of size, and we are able to execute larger transactions if necessary.
People
  • Gershon Hurwen, Managing Partner