Oscar Mike Work Truck Upfitters
Veteran-led mechanical truck dealer and upfitter. Skilled labor, Shop, Sales, long history.
Oscar Mike Work Truck Upfitters
Daniel Murdock, Oscar Mike’s founder and a veteran, built his commercial truck experience in dealership sales and upfitting. He has sold approximately 147 mechanical trucks over three years and now leads Oscar Mike’s focused mechanical truck business from Toccoa, Georgia. The company has an operating shop, skilled labor, production capability, outside sales capability, and established supplier and dealer relationships.
The financing cycle is straightforward: purchase eligible equipment, document and stage it as inventory, assign it to a sold build, install and inspect it on a dealer- or customer-supplied chassis, invoice the completed work, collect payment, and reduce the line balance. Bodies, service cranes, compressors, hydraulic and PTO systems, outriggers, and related components form the proposed inventory pool. Each funded item can be tracked by supplier invoice, serial number where applicable, location, build assignment, and eventual sale.
Oscar Mike’s strongest product is the mechanical truck. A completed ground-up truck typically has approximately $200,000 in total customer sale value, with estimated gross margins of 22%–30%. That represents approximately $44,000–$60,000 in gross profit per truck before operating expenses, financing costs, and taxes.
Oscar Mike is pursuing distribution opportunities with major vocational equipment manufacturers, including Palfinger and Auto Crane. Its Palfinger Master Distribution Agreement is currently documented in a draft that proposes a nonexclusive appointment. Final relationship descriptions and product scope will be supported by executed agreements during lender diligence.
Fundraise Details
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